The Community Shield prize money is one of the things every fan of clubs participating in the annual football match wonders about. How much is it? How do they raise it? On what do they spend it?
In this article, we will be giving a breakdown of the Community Shield prize money in the last 10 years.
What is the Community Shield?
The English Community Shield sometimes referred to as the Charity Shield is an annual football match between the FA Cup winners and the Premier League champions. The match, which kicks off the new football season, is regarded as English football’s traditional season opener.
The competition is usually held in August every year.
Where The Prize Money For The FA Community Shield Comes From
Many people would be curious about where the prize money of the community shield comes from. They wonder if all the clubs in the English FA chip in some money or if the FA gets the money through sponsors and endorsement deals; especially since the bulk of the money won goes to charity.
Well, we have found out that the majority of the money is earned from the sale of tickets and match programmes, as well as through sponsorships and TV arrangements.
In addition to these sources of income, the FA also receives donations from charitable organizations and individuals. These donations are used to supplement the prize money for the two teams and to support other community initiatives.
The FA Community Shield is one of the most awaited matches in England every season and major brands would, fans and football lovers would do all they can to be a part of it for the promotion of their brand and for their own personal satisfaction.
How Much Is the Community Shield prize money?
The FA Community Shield prize money is not constant and varies as the years go by. We will be showing you the prize money for the last 10 years in a bit.
For this year, credible sources believe that the winning team will get £1.25 million in prize money.
The Total Winnings Up For Grabs At The Community Shield
Under normal circumstances, the total money gathered for the teams by the FA is £2.5 million.
Eventually, the winnings are split between the competing clubs and a charitable foundation. The FA is committed to using the prize money from the Community Shield to support the communities that make up English football.
(Compare Prize Money For EFL League One.)
The breakdown of how the winnings are shared
The total prize money gathered for the Community Shield is £2.5 million; and it is used to support a variety of community initiatives, as well as to reward the two teams who compete in the match. Below is the breakdown:
- The winner of the Community Shield gets Winners: £1.25 million
- The Runner-up gets £625,000
- The other FA Cup participants get to share £625,000
The revenue obtained from gate receipts and match program sales are allocated to the 124 clubs that participated in the FA Cup from the initial round onwards.
These clubs then have the responsibility of distributing the funds to charities and projects of their own choice.
Additionally, a portion of the proceeds is allocated to the Football Association’s national charity partners, further contributing to their noble causes.
(Compare how much the Championship Prize Money is.)
The Community Shield Prize Money In The Last 10 Years
Let’s take a look at the prize money of the English Community Shield, in the last 10 years.
In recent years, the English FA had to increase the Community Shield prize money since 2013 when each of the two teams got £1.2 million. The winnings per team climbed to £1.25 million in 2022 and this rise in the prize money is based on several reasons including:
- The rise in acceptance of Community Shield
- the rising cost of the match’s television rights
- The match’s rising sponsorship income
For the Community Shield, the winning team receives a larger portion of the reward than the losing team. The other clubs that participated in the FA Cup during the season receive the remaining funds.
What Winners Do With Their Money
Each team participating in the first round of the FA Cup receives £5,000 to support initiatives in their communities before the money is distributed to clubs in the lower divisions of British football as well as to a number of charities.
In tandem with the objectives of the English FA the prize money will be used by the winners to support grassroots development in their football clubs and organizations, and also to fund educational programs that teach children about football and its values.
How Other Clubs Benefit
For many, it may be unfair that the winners cannot keep all £1.25 million to themselves. They have to share half of the total winnings with all the other clubs who competed in the FA Cup that season.
All the other clubs who competed in the FA Cup in the season will share 50% of the competition reward. This means that each club receives a share of £625,000. The remaining 50% of the prize money. Each of the 124 teams who participate beginning with the first round receives 5,000 pounds to fund neighbourhood improvement initiatives.
The Community Shield is a great way to start the new season and quite a motivational funfair for all those who are involved. The Community Shield prize money will come in very handy in not just helping the clubs with the new season. It will also help the various charities that are involved and is a great way of giving back to the clubs, fans and so many more.